New Business Model
Posted: Tue Mar 22, 2016 12:11 am
Hi ladies and Gentlemen
I am looking at doing a different business model. I'm from South-Africa, our company specialises in band merchandise(especially T-shirts). The music scene is massive and there are tons of bands, the problem is everyone is broke. No one has the capital outlay to order that 1st batch of shirts, even when they do, they end up spending the profit before they can reprint. Sigh.
I want the bands to have great merch, not just a white logo on a black shirt, at an affordable price. I have Separation Studio/Accurip and charge the same for Simulated Process as normal Spot Colour jobs.
What I'm considering doing is the following: Do the design/setup and print with no capital outlay from the band, selling their T-shirts online on our website via e-commerce at retail price, keeping +-75% of the money and giving the band the rest. That way the band's merch is out there, they make free money and we make money.
I was thinking that for it to work there would have to be a minimum order of at least 20 shirts(they can pre-order and we can limit it to one month, so it's an exclusive shirt).
I know No Ordinary Outfit(UK) does something similar, but I believe they require an initial buy in from the band for setup etc.
Have any of you worked with a similar business model before? Any advice, hints, tips or tricks would be greatly appreciated.
Thanks in advance to all responders.
Have a great day!
I am looking at doing a different business model. I'm from South-Africa, our company specialises in band merchandise(especially T-shirts). The music scene is massive and there are tons of bands, the problem is everyone is broke. No one has the capital outlay to order that 1st batch of shirts, even when they do, they end up spending the profit before they can reprint. Sigh.
I want the bands to have great merch, not just a white logo on a black shirt, at an affordable price. I have Separation Studio/Accurip and charge the same for Simulated Process as normal Spot Colour jobs.
What I'm considering doing is the following: Do the design/setup and print with no capital outlay from the band, selling their T-shirts online on our website via e-commerce at retail price, keeping +-75% of the money and giving the band the rest. That way the band's merch is out there, they make free money and we make money.
I was thinking that for it to work there would have to be a minimum order of at least 20 shirts(they can pre-order and we can limit it to one month, so it's an exclusive shirt).
I know No Ordinary Outfit(UK) does something similar, but I believe they require an initial buy in from the band for setup etc.
Have any of you worked with a similar business model before? Any advice, hints, tips or tricks would be greatly appreciated.
Thanks in advance to all responders.
Have a great day!